Business Benefits

Can I use FlightRecorder for commercialized apps and apps in development?

Yes. FlightRecorder works in any app environment. In fact, using it for the full process from development to release to updates creates a continuity of insights across the app lifecycle.

How does FlightRecorder drive app downloads and engagement?

App users want an easy way to share their feedback. They want to be heard. Sharing with them that you have adopted FlightRecorder can encourage downloads and engagement in that it shows you care about what your app customers think.

How does FlightRecorder drive operational efficiencies for my product, UX and IT teams in my business?

There are several ways FlightRecorder creates operational efficiencies for product, UX and IT teams.

• Videos by definition are much more granular and actionable than other sources, such as surveys and heatmaps. That reduces the time needed to interpret the findings.

• Users themselves choose what to send, so you know the insights by definition are important to your app customers. That eliminates the need to guess at what’s important.

• Users submit both issues and ideas for improvements, which helps inform how to address bugs but also how to enhance the app experience without additional costly research.

• The videos are short, which reduces the time needed to review and interpret them. That frees up time for addressing issues and ideas, not reviewing data.

• The videos are pre-sorted at a high-level (issues vs ideas) and can be further categorized using AI and key words.

How does FlightRecorder drive operational efficiencies across my business?

FlightRecorder enhances operational efficiencies in several ways. For example, it is cost-effective because there are no recruiting costs and there are clear economies of scale as your business grows. And the number of user submissions does not impact the price, which is based on the number of active users. And because the videos are succinct and shareable, it helps get all teams quickly on the same page to spend more time on solving issues and less time trying to tell what the issues are.

How does FlightRecorder help me secure resources to fix key issues?

The clarity of video combined with the fact that your own users submit feedback make the FR insights both compelling and easy to share. They’re self explanatory, which makes it easier to convince budget and resource teams of the importance of addressing key issues.